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Ads Library shows you when sponsored ads appear in AI answers on the prompts your workspace tracks: how often, in which categories and countries, and which advertisers are behind them. It is your competitive intelligence for paid AI search. You find it in the sidebar under Ads > Ads Library.
KIME currently tracks sponsored ads in ChatGPT only. Ads Library only covers your own workspace prompts. It does not show every ad running in ChatGPT.

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What you see

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Ads over time

A chart showing the percentage of completed answers that contained at least one sponsored ad, day by day. It shows how much advertising is happening around your prompts and whether it is growing.

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Top ads categories

Your prompt categories ranked by how many of their answers contained ads, shown as “X of Y answers with ads” and a percentage. Click a category to filter the whole page to it.

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Ads by country

The countries where sponsored ads appear on your prompts, with the share of answers containing ads in each. Click a country to filter all charts.

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Top advertisers

The brands whose sponsored ads appeared most often in ChatGPT answers, ranked by how many answers contained their ads. Click an advertiser to explore their ads in more detail.

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Filters

  • Date range: choose the period you want to see.
  • Countries, Categories and Tags: narrow to a market, product line or group of prompts.
  • Models: limit the data to specific AI models.
Clicking a category or country in the charts applies the same filter.

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Ad alerts

Click Alert to open Country ads alerts. Select one or more countries and click Save. KIME sends you an email the first time sponsored ChatGPT ads appear on prompts you track in that country. This is a simple way to know the moment ads arrive in a market you care about, without checking the page every day.

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How to set it up

Ads Library has no separate setup. It uses the prompts, categories, tags and markets in your workspace. To get the most out of it:
1

Track commercial prompts

Ads mostly show up on buying and comparison questions. Make sure you track prompts like these in Prompts.
2

Organize prompts into categories and tags

Top ads categories is only as useful as your categories. Group prompts by product line or intent.
3

Track every market you sell in

Ads launch country by country. Add your markets in Markets & languages.
4

Turn on alerts

Click Alert and select the countries you want to be notified about.

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How to use it

1

Check the trend

Look at Ads over time to see how often ads appear on your prompts and whether that is changing.
2

Find where ads concentrate

Use Top ads categories and Ads by country to see which product areas and markets attract the most advertising.
3

See who advertises

Check Top advertisers to find out which competitors buy placement on your prompts. Click one to explore their ads.
4

Decide how to respond

Use what you learn to plan your own campaigns in Campaign Builder and Ads Manager, or to strengthen your organic presence where competitors advertise.

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Get the most value

Turn on country alerts for every market where you sell. You will know the first time ads appear there, before competitors have had time to build a lead.
Study what competitors advertise on before writing your own ads. Look for prompts and angles they cover and ones nobody uses yet.
If competitors start advertising on prompts where you are strong, those are your Defend prompts in Campaign Builder. Consider a campaign to keep your position.
Compare advertisers with the brands that lead organically in Competitor Analysis. A competitor that is weak organically but advertises heavily is buying its way into answers.

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Who it is for

  • Performance marketers benchmarking competitors’ paid activity in AI answers.
  • Brand teams watching who advertises against their brand and category.
  • SEO and content teams that want paid and organic visibility in one view.
  • Agencies reporting on paid AI search for several clients.