The four scores
AI Performance Score
A single overall score for your brand’s health, combining how often, how prominently and how positively you are mentioned.
Overall Visibility
How often your brand is mentioned in AI answers on your tracked prompts, as a percentage.
Overall Placement
Your average position in the AI answers that mention you. A lower number means you are named earlier.
Overall Sentiment Score
The average tone of your mentions on a 0 to 100 scale, where higher is more positive.
Read them together
The scores are most useful as a group:- High visibility, weak placement: AI knows your brand but doesn’t recommend it first. Focus on becoming a top recommendation.
- High visibility, low sentiment: you are talked about, but not favorably. See what drives the tone in AI Perception.
- Rising performance score: your overall health is improving. Change the date range to connect it to a campaign or content push.