> ## Documentation Index
> Fetch the complete documentation index at: https://docs.kime.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Connect your brand

> Create your workspace and give Kime the brand details it needs to build an accurate tracking profile.

Connecting your brand is the first thing you do in Kime. It creates a **workspace** — an isolated space that holds one brand's prompts, competitors, settings, and results.

## Create your workspace

<Steps>
  <Step title="Enter your brand name">
    Use the official name customers know you by. Kime uses this name to identify your brand wherever it appears in AI responses.
  </Step>

  <Step title="Add your root domain">
    Enter your primary website, such as `gymshark.com`. Use the root domain rather than a subfolder or product page — it acts as the anchor Kime uses to understand your brand and generate relevant suggestions.
  </Step>

  <Step title="Let Kime build your profile">
    Kime analyzes your brand and prepares a starting set of prompts and competitors so you don't begin from a blank page.
  </Step>
</Steps>

<Note>
  While your workspace is being built, some pages stay locked. Once the build finishes, your full navigation and first results become available.
</Note>

## Starter suggestions

After you connect your domain, KIME automatically proposes:

* **Prompts**: questions customers ask AI about in your category and industry.
* **Competitors**: brands that operate in the same category as yours and compete for the same AI visibility - you get to benchmark against competitors to see who is most visible in AI answers.

Review these in the **Proposed** tabs on the [Prompts](/getting-started/setting-up-prompts) and [Competitors](/getting-started/adding-competitors) pages, then approve the ones that fit and reject the rest - you can also add your own.

## Workspace details

You can update your brand information at any time in **Workspace settings**:

| Setting         | What it controls                                    |
| --------------- | --------------------------------------------------- |
| Brand name      | How KIME identifies your brand in results           |
| Root domain     | The website used to anchor tracking and suggestions |
| Market location | The country prompts are run from by default         |
| Prompt language | The default language for new prompts                |

<Tip>
  Changing your root domain affects how KIME attributes mentions in future refreshes, so update it only when your primary website actually changes.
</Tip>

## Manage who has access

Invite teammates from **Workspace settings** and assign roles based on what they need to do. For a full breakdown of each role and what it can do, see [Roles & permissions](/administration/roles-and-permissions).